Designed to reward baristas’ professionalism and customer loyalty, the Coffee Crea & Vinci competition commemorating Hausbrandt’s 120th anniversary is underway.
From 1 Febrary to 31 May 2013, the most loyal and creative customers will have an opportunity to win fantastic prizes by purchasing a Coffee Card (which offers 1 free coffee with every 10 coffees purchased) and participating in a fun and engaging competition. Featuring commemorative graphics inspired by the great Hausbrandt tradition, the Coffee Card will have a secret game code. When this code is entered on the website www.coffeecreaevinci.hausbrandt.com, the user can download an outline of an espresso cup. The user can then employ his or her talent and imagination to decorate the Hausbrandt cup and upload it to the virtual showcase, where it can be voted on by other users. The decoration must express the theme of the company’s 120th anniversary. Final customers, divided equally between those who created designs and those who voted, will have an opportunity to win one of 120 fantastic tasting sets (with Guzzini coffee makers, 6 designer espresso cups and 144 Hausbrandt espresso coffee pods), as well as the grand prize of an MSC cruise. The prizes for the best baristas, who an active and essential part of the contest, will be 3 relaxing MSC cruises. Hausbrandt is promoting the contest in establishments through original marketing tools: special coffee cards, a convenient countertop display, an illustrative poster and a novel set of espresso-cup-shaped coffee air fresheners for the car. A great passion for excellent coffee, which for 120 years has carried the Hausbrandt label, is being rewarded thanks to Coffee Crea & Vinci.

Complete rules: www.coffeecreaevinci.hausbrandt.com
From 1 February 2013 to 31 May 2013